BCA launches Buyer app
07 January 2019
Author: Sean Keywood
Auction firm BCA has introduced a new app for its customers.
The Buyer app allows users to search and track multiple vehicles in real time, and be notified before bidding starts.
Searching can be done by make, model, auction centre, sale date and vendor, and buyers can also access vehicle information including BCA Assured reports, vehicle grades and guide pricing.
It has been launched following extensive customer testing, and is free to download from Google Play and the Apple App Store.
BCA chief marketing and data officer Dene Jones said: "We put the buyer at the heart of the development process of the new Buyer app, by spending many hours with a cross-section of our buyers over the last few months.
"It is designed to make the buying process as easy as possible by providing a best-in-class digital experience, with an unrivalled selection of stock."
BCA says it plans to update the app on a regular basis based on customer feedback.