Techies 2017: Service, Maintenance & Repair
25 July 2017
Changing tyres can be a time consuming and stressful experience, particularly if the tyre centre doesn't have the right size or type in stock.
Alphabet wants to change that process with its Tyre Management Portal, available for customers who lease vehicles from the BMW-owned fleet management giant.
Using registration number data, the system knows what tyres need to go on which cars, saving any wasted trips to the tyre fitters, while the portal offers a number of times and locations for the driver to choose from rather than simply choosing a time on their behalf that they may not be able to make.
If none of the suggested dates and locations is convenient for the motorist, Alphabet says drivers can opt to have their tyres changed at their home or workplace at no extra cost.
Once tyres have been changed for the first time, Alphabet's system remembers the type and size fitted, auto-populating the portal in order to save time on subsequent visits to the tyre shop.
The firm is supplementing the portal, launched this spring, with a range of advisory materials designed to help customers maintain tyre safety and use the service.
While it sounds fairly simple, it's a clever way to save customers time and waiting around for a tyre technician, and is likely to improve the overall customer experience.
Furthermore, Alphabet highlights the safety and cost benefits of having the tyres changed at an appropriate time. According to tyre safety charity Tyresafe, incorrectly inflated tyres adds £600m onto drivers' fuel bills, while one in 20 vehicles fails its first MOT due to tyre defects.